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  • Introducing Hokkaido Milk and Dairy: Indulgence from Japan’s Far North

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    Introducing Hokkaido Milk and Dairy: Indulgence from Japan’s Far North

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  • Authentic Japanese Rice from the Microwave in Two Minutes!

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    Authentic Japanese Rice from the Microwave in Two Minutes!

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  • Introducing Hokkaido Milk and Dairy: Indulgence from Japan’s Far North

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    Introducing Hokkaido Milk and Dairy: Indulgence from Japan’s Far North

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    Understanding the Value of Japanese Rice: Different Brands and Prices

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  • Why Health-Conscious Japanese Drink Authentic Honkaku Shochu

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  • Five Times the Price, Countless Stories: Inside the Japanese Wagyu World Auction 2025

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    Five Times the Price, Countless Stories: Inside the Japanese Wagyu World Auction 2025

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  • Ingredients Top

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  • Introducing Hokkaido Milk and Dairy: Indulgence from Japan’s Far North

    HOW TO

    Introducing Hokkaido Milk and Dairy: Indulgence from Japan’s Far North

    Jan 25, 2023

  • Authentic Japanese Rice from the Microwave in Two Minutes!

    HOW TO

    Authentic Japanese Rice from the Microwave in Two Minutes!

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  • Why Health-Conscious Japanese Drink Authentic Honkaku Shochu

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    Why Health-Conscious Japanese Drink Authentic Honkaku Shochu

    Jan 21, 2023

  • The Highest Form of Culinary Reverence: Ikizukuri

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    The Highest Form of Culinary Reverence: Ikizukuri

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    Is the Japanese Fish Buri “Yellowtail” or “Amberjack”?

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  • Five Times the Price, Countless Stories: Inside the Japanese Wagyu World Auction 2025

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    Five Times the Price, Countless Stories: Inside the Japanese Wagyu World Auction 2025

    Aug 20, 2025

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    Understanding the Value of Japanese Rice: Different Brands and Prices

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  • Introducing Hokkaido Milk and Dairy: Indulgence from Japan’s Far North

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  • The Next Generation of Wagyu Production in Kagoshima Prefecture

    CULTURE

    The Next Generation of Wagyu Production in Kagoshima Prefecture

    Apr 21, 2023

  • Seafood gives you wings? Two scallops have as much taurine as a can of Red Bull

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    Seafood gives you wings? Two scallops have as much taurine as a can of Red Bull

    Jan 24, 2023

  • Breweries and Bartenders: Uncovering the Mystery of Japanese Shochu

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    Breweries and Bartenders: Uncovering the Mystery of Japanese Shochu

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  • Is Japanese Gratitude for Living Things Understood?

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  • A collaboration with premium Wagyu beef at the knife gallery of Sakai Takayuki, one of Japan’s leading knife brands

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    A collaboration with premium Wagyu beef at the knife gallery of Sakai Takayuki, one of Japan’s leading knife brands

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  • The Highest Form of Culinary Reverence: Ikizukuri

    CULTURE

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  • Authentic Japanese Rice from the Microwave in Two Minutes!

    HOW TO

    Authentic Japanese Rice from the Microwave in Two Minutes!

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  • Introducing Hokkaido Milk and Dairy: Indulgence from Japan’s Far North

    HOW TO

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  • Understanding the Value of Japanese Rice: Different Brands and Prices

    HOW TO

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  • Why Health-Conscious Japanese Drink Authentic Honkaku Shochu

    HOW TO

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    SHINSHU Been Gone – Winter Seasonal Sake Comes But Once A Year

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    Annual Sake Day in Japan – Explore When, and Why

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  • Introducing Hokkaido Milk and Dairy: Indulgence from Japan’s Far North

    HOW TO

    Introducing Hokkaido Milk and Dairy: Indulgence from Japan’s Far North

    Jan 25, 2023

  • Authentic Japanese Rice from the Microwave in Two Minutes!

    HOW TO

    Authentic Japanese Rice from the Microwave in Two Minutes!

    Jan 6, 2023

  • Why Health-Conscious Japanese Drink Authentic Honkaku Shochu

    HOW TO

    Why Health-Conscious Japanese Drink Authentic Honkaku Shochu

    Jan 21, 2023

  • The Highest Form of Culinary Reverence: Ikizukuri

    CULTURE

    The Highest Form of Culinary Reverence: Ikizukuri

    Apr 18, 2023

  • Is the Japanese Fish Buri “Yellowtail” or “Amberjack”?

    HOW TO

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    Jan 13, 2023

  • Five Times the Price, Countless Stories: Inside the Japanese Wagyu World Auction 2025

    FOOD NEWS

    Five Times the Price, Countless Stories: Inside the Japanese Wagyu World Auction 2025

    Aug 20, 2025

  • Understanding the Value of Japanese Rice: Different Brands and Prices

    HOW TO

    Understanding the Value of Japanese Rice: Different Brands and Prices

    Jan 2, 2023

  • Tips and Techniques for the Best Japanese Rice Preparation

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    Tips and Techniques for the Best Japanese Rice Preparation

    Jan 25, 2023

  • Japan’s Sweetest Sweet Potatoes Just Might be the Perfect Dessert

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    Japan’s Sweetest Sweet Potatoes Just Might be the Perfect Dessert

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    Jan 16, 2023

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WA = Japan, MI = Flavor. We provide information about Japanese ingredients, recipes, culture and lifestyle to readers worldwide. As a media outlet, we aim to provide users with credible and valuable information, rather than relying on average or biased information provided by the government or manufacturers. From food professionals to the average consumer, we hope to enrich as many lives as possible by providing an understanding and in-depth knowledge of Japanese food and culture.

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